Congratulations! You're engaged and looking for your dream dress! We can’t wait to welcome you in store and help you find ‘The One’! Every bride is unique and our huge collection of dresses featuring hundreds of styles has been designed for that very reason. To get you started on your wedding dress journey, here you’ll find our ultimate guide to wedding dress shopping at wed2b…
Why Choose Wed2b?
We believe every bride should look and feel amazing on their wedding day, regardless of budget.
With almost 15 years in the bridal industry, our in-house Limited Edition designs are created by some of the world's best bridal manufacturers and sold exclusively in 59 wed2b stores throughout the UK and Europe. This allows us to offer incredible quality gowns to take home the same day, in UK sizes 8-30, at prices that are on average 40% cheaper than boutiques*
Prepare for Your Visit
There’s no "right time" to buy your dream dress, it could be years or days before your wedding!
Many of our brides start their journey on our site to see the extensive range of styles we stock and get a feel for designs and brands of wedding dress they like. As all our dresses are sold off the peg in stores, styles and sizes sell quickly so if you have a specific dress in mind, it’s a good idea to call our customer care team who can check stock for you. Having said that many of our brides fall in love with a ‘wild card’ chosen by our Expert Bridal Consultants (there’s a reason they’re called Experts!) and may find that their high street size is different to their wedding dress size (wedding dresses typically come up X sizes smaller than high street sizing.
Simply find your nearest wed2b store and walk in. We don’t offer appointments, meaning you’re welcome to visit at a day and time to suit you and without costly appointment charges. We recommend allowing 2 hours for your visit, this allows time to chat with an advisor, browse the styles and take your time trying on styles to really get a feel for what feels amazing on you.
Consider who you would like to bring along to help you find your perfect dress. Most brides opt for a small entourage, however, you are welcome to bring as many people as you wish! For more information on accessibility and who you can bring to stores, see our FAQs here.
What to Expect in Store
When arriving in-store, you’ll be greeted by one of our friendly expert Bridal Consultants who will take you through our exclusive range of designer dresses. You will have the opportunity to browse everything from classic lace to modern catwalk-inspired styles.
If you're unsure where to start or what style of wedding dress will complement your figure, our knowledgeable advisors will be more than happy to help you pick out a range of different styles to try. All our changing rooms are spacious and have been designed to accommodate an entourage so everyone can feel involved in the magical moments.
Trying on Dresses
Your expert bridal consultant will welcome you and your entourage into our spacious bridal fitting rooms and have a detailed consultation to support you in finding your dream dress. Your bridal expert will assist you from start to finish as you try on our beautiful gowns, offering you personalised bridal styling and a guide through the world of underskirts, veils, and sparkling accessories!
When you find 'The One' you just know!
Taking Home 'The One'
At wed2b there’s no ordering, no waiting, no risk- you take your dress home the very same day!
Your dress and accessories will be carefully packaged ready for the big day, and you’ll be advised on alterations and how to store your dress.
Don't Forget About Bridesmaids!
Every wed2b store stocks a range of dresses from our bridesmaids collection, available to try on in store in sizes 4 to 24, they can be ordered from a choice of 6 styles and 15 colours. Your entourage can try on for size and order for delivery in as little as 8 weeks*
Stress-Free and Easy
Our online Bridal Advisors are available from 9am-9pm to offer expert advice.
Ready to Find Your Dream Dress? Find your nearest wed2b store and opening hours and plan your bridal shopping experience today!
*read more about our story here.